Descrição

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align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”avada” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ animation_direction=”left” animation_speed=”0.3″ last=”false” border_position=”all” first=”true” min_height=”” link=””][fusion_content_boxes layout=”icon-with-title” columns=”1″ link_type=”” button_span=”” link_area=”” link_target=”” icon_align=”left” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_delay=”” animation_offset=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” title_size=”15px” heading_size=”3″ title_color=”” hue=”” saturation=”” lightness=”” alpha=”” body_color=”” backgroundcolor=”” icon=”” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”” icon_circle=”” icon_circle_radius=”” circlecolor=”” circlebordersize=”0″ circlebordercolor=”” outercirclebordersize=”0″ outercirclebordercolor=”” icon_size=”30″ icon_hover_type=”” hover_accent_color=”” image=”” image_id=”” image_max_width=”” margin_top=”0px” margin_bottom=”0px”][fusion_content_box title=”Pagamento” backgroundcolor=”” hue=”” saturation=”” lightness=”” alpha=”” icon=”fa-euro-sign fas” iconflip=”” iconrotate=”” iconspin=”” iconcolor=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” image=”” image_id=”” image_max_width=”” link=”” linktext=”Read More” link_target=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

Valor especial na primeira edição
Total do curso: 399€

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De Terça a Quinta feira
das 19:00H às 22:00H

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As aulas são em tempo real, mas ficam gravadas para poderes acompanhar ao teu ritmo.

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Todos os conteúdos da sessão serão disponibilizados na plataforma e-learning ACPP

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O que vamos aprender?

[/fusion_title][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container][fusion_builder_container type=”flex” hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” align_content=”stretch” flex_align_items=”flex-start” flex_justify_content=”flex-start” hundred_percent_height_center_content=”yes” equal_height_columns=”no” container_tag=”div” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” status=”published” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ background_blend_mode=”none” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” absolute=”off” absolute_devices=”small,medium,large” sticky=”off” sticky_devices=”small-visibility,medium-visibility,large-visibility” sticky_transition_offset=”0″ scroll_offset=”0″ animation_direction=”left” animation_speed=”0.3″ filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ admin_toggled=”no”][fusion_builder_row][fusion_builder_column type=”1_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”avada” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ animation_direction=”left” animation_speed=”0.3″ last=”false” border_position=”all” first=”true” min_height=”” link=””][fusion_checklist icon=”” iconcolor=”” hue=”” saturation=”” lightness=”” alpha=”” circle=”” circlecolor=”” textcolor=”” size=”15px” item_padding_top=”” item_padding_right=”” item_padding_bottom=”” item_padding_left=”” divider=”” divider_color=”” odd_row_bgcolor=”” even_row_bgcolor=”” margin_top=”” margin_right=”” margin_bottom=”” margin_left=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””][fusion_li_item icon=””]

Marketing Digital faz sentido?

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Cria um plano de Marketing para o teu Restaurante

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O novo Consumidor e o fenómeno Mobile

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Jornadas do Consumidor

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Como realizar a Transformação digital no negócio de Hotelaria

[/fusion_li_item][fusion_li_item icon=””]

Precisa mesmo de um site?

[/fusion_li_item][/fusion_checklist][/fusion_builder_column][fusion_builder_column type=”1_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”avada” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ animation_direction=”left” animation_speed=”0.3″ last=”false” border_position=”all” first=”false” min_height=”” link=””][fusion_checklist icon=”” iconcolor=”” hue=”” saturation=”” lightness=”” alpha=”” circle=”” circlecolor=”” textcolor=”” size=”15px” item_padding_top=”” item_padding_right=”” item_padding_bottom=”” item_padding_left=”” divider=”” divider_color=”” odd_row_bgcolor=”” even_row_bgcolor=”” margin_top=”” margin_right=”” margin_bottom=”” margin_left=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””][fusion_li_item icon=””]

Como posso aparecer nos primeiros resultados do Google?

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Google ADS vs orgânico

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Marketing de Conteúdos para Restaurantes

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Aumentar as reservas com novos canais de venda

[/fusion_li_item][fusion_li_item icon=””]

Plataformas de terceiros para gerir reputação?

[/fusion_li_item][fusion_li_item icon=””]

Aplicativos de Delivery: vale a pena?

[/fusion_li_item][/fusion_checklist][/fusion_builder_column][fusion_builder_column type=”1_3″ layout=”1_1″ align_self=”auto” content_layout=”column” align_content=”flex-start” valign_content=”flex-start” content_wrap=”wrap” center_content=”no” column_tag=”div” target=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” sticky_display=”normal,sticky” order_medium=”0″ order_small=”0″ hover_type=”none” border_style=”solid” box_shadow=”no” box_shadow_blur=”0″ box_shadow_spread=”0″ background_type=”single” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ lazy_load=”avada” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ animation_direction=”left” animation_speed=”0.3″ last=”true” border_position=”all” first=”false” min_height=”” link=””][fusion_checklist icon=”” iconcolor=”” hue=”” saturation=”” lightness=”” alpha=”” circle=”” circlecolor=”” textcolor=”” size=”15px” item_padding_top=”” item_padding_right=”” item_padding_bottom=”” item_padding_left=”” divider=”” divider_color=”” odd_row_bgcolor=”” even_row_bgcolor=”” margin_top=”” margin_right=”” margin_bottom=”” margin_left=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””][fusion_li_item icon=””]

Definir uma estratégia de sucesso nas redes sociais

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Principais plataformas e as suas caraterísticas

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Em que rede devo estar presente?

[/fusion_li_item][fusion_li_item icon=””]

Que tipo de conteúdo devo publicar nas redes sociais

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WhatsApp para negócios de Gastronomia: dicas e boas práticas.

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Marketing de Influência: como funciona e como usar

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Curso Profissional Cozinha e Pastelaria

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Foco Internacional – A ACPP recebe alunos de todas as Nacionalidades[/fusion_li_item][fusion_li_item icon=”fa-graduation-cap”]
Cursos Certificados – Todos os Cursos da ACPP são Certificados e Reconhecidos : DGERT, WACS
Foco nas Pessoas – Adaptamos os Conteúdos as Necessidades de Cada Grupo[/fusion_li_item][fusion_li_item icon=”fa-heart-o”]
Desafio aos Alunos – Promovemos Desafios Constantes nas Aulas Práticas[/fusion_li_item][fusion_li_item icon=”fa-key”]
Mercado Trabalho – Curso Intensivo Cozinha e Pastelaria, Taxa de Empregabilidade superior a 90%,  promovemos a realização de estágios profissionais e apoiamos a colocação no mercado de trabalho[/fusion_li_item][/fusion_checklist]

[/fusion_tab][fusion_tab title=”FORMADOR” icon=”” icon_color=”” hue=”” saturation=”” lightness=”” alpha=”” icon_active_color=””]

LUIS MATIAS

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HEAD OF MARKETING E PROFESSOR RESIDENTE NA ASSOCIAÇÃO COZINHEIROS PROFISSIONAIS DE PORTUGAL

Luís Matias é Consultor e Formador em Marketing Digital com mais de 20 anos de experiência, colaborando diversas organizações governamentais e não governamentais.

Actualmente acumula funções de Head of Marketing e Professor Residente na Associação Cozinheiros Profissionais de Portugal e Professor Convidado da Universidade Lusófona, onde desenvolveu e implementou o módulo de formação Marketing Digital na Restauração.

Licenciado em Gestão de Marketing pelo IPAM, detém uma pós-graduação em E-commerce pela Universidade Lusófona e Executive Master Marketing Digital pela Universidade Europeia.

Linkedin

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Público em geral interessado em adquirir conhecimentos na área do Marketing DIGITAL específico para restauração, num espaço temporal reduzido.

Profissionais da área que queiram evoluir e aumentar competências.

Profissionais de Marketing que pretendam especialização na área da restauração.

Coordenadores de marketing, sales managers ou qualquer elemento do departamento comercial ou reservas.

Operacionais na área da restauração.

[/fusion_tab][fusion_tab title=”HORÁRIO” icon=”fa-clock far” icon_color=”” hue=”” saturation=”” lightness=”” alpha=”” icon_active_color=””]

Início 7 Fevereiro

Terças, Quartas e Quintas

Fim 22 Fevereiro

Horário: 19:00H às 22:00H

Aulas Online

Através da plataforma Zoom

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Curso Marketing Digital na Restauração

Valor : 399€

Pronto Pagamento

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Tipos de Pagamento/Garantia de Vaga

Pagamento Total: A sua vaga é imediatamente garantida

Pagamento Inscrição Total: A sua vaga é imediatamente garantida

Pagamento Alunos Estrangeiros 50% Valor: A sua vaga é imediatamente garantida

Pagamento Pré-Inscrição: A vaga fica sujeita e confirmação até pagamento total da Inscrição na data limite indicada para cada edição.

DEVOLUÇÃO PAGAMENTO EM CASO DE CANCELAMENTO:

 – Cancelamento por parte da ACPP

Os cursos ACPP apenas se realizam com número mínimo de 12 participantes, em caso de não realização os prazos de devolução do valor da inscrição:

Pagamentos por paypal : até 2 dias úteis

Pagamentos por transferência bancária: até 7 dias úteis

– Cancelamento por parte do Aluno

Em caso de Cancelamento de Participação por parte do aluno:

– Poderá optar por utilizar o valor numa próxima edição ou outro curso

– Indicar (por escrito) outro Participante no curso

– Os valores Pagos não serão devolvidos em Caso de Desistência do Aluno

– Situação Excecional COVID-19

– Durante o período de confinamento em que não seja possivel aulas presenciais, a ACPP garante as aulas em regime online, síncronas e assíncronas.

– As aulas presenciais serão repostas na totalidade assim que exista essa possibilidade.

– Para manter a inscrição e assistir a todas as aulas (presenciais e online) é obrigatório o Pagamento de todas as prestações.

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Deverá verificar quais as datas disponíveis na página do Curso Campo Edição/Datas

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[fusion_toggle title=”Quando são agendadas as aulas Síncronas e Presenciais?” open=”no” class=”” id=””]

Após a inscrição o formando terá acesso ao calendário com os momentos Síncronos e Presenciais para agendar quais os que melhor se ajustam ao seu ritmo se aprendizagem[/fusion_toggle]
[fusion_toggle title=”O que são aulas Síncronas?” open=”no” class=”” id=””]

Aulas síncronas é quando o professor e o aluno estão em aula ao mesmo tempo, ou seja online.

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Uma sessão assíncrona é realizada em tempos diferentes pelos intervenientes, não exigindo a participação simultânea (em tempo real) dos envolvidos. Os participantes não precisam de estar reunidos no mesmo local físico ou ao mesmo tempo, resultando em maior flexibilidade de interação e acompanhamento. Assim, o emissor envia uma mensagem ao recetor que a pode ler e responder noutra altura.

[/fusion_toggle][fusion_toggle title=”Posso optar por ter apenas aulas Online?” open=”no” class=”” id=””]

Sim se preferir pode optar por ter apenas aulas online, obtendo de igual modo certificação.

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Sim todos os cursos ACPP são certificados am ambos os todos modelos de ensino  E-learning, B-learning e Presencial

[/fusion_toggle][fusion_toggle title=”Preciso de adquirir todos os utensílios para frequentar o curso?” open=”no” class=”” id=””]

Não é obrigatório, no entanto para o melhor aproveitamento das aulas síncronas aconselhamos a sua aquisição.

[/fusion_toggle][fusion_toggle title=”Preciso de adquirir todos os ingredientes para efetuar o curso?” open=”no” class=”” id=””]

Não é obrigatório, no entanto para o melhor aproveitamento das aulas síncronas aconselhamos a sua aquisição.

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As aulas síncronas funcionam com a presença do formador que dará a aula em modo demonstrativo podendo os alunos colocar questões e produzir a receita em simultâneo.

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Nas aulas assíncronas serão disponibilizados conteúdos com exercícios práticos através de vídeos e fichas técnicas que deverá realizar num tempo estimado de duas horas.

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As Aulas Presenciais decorrem na Instalações da ACPP em Lisboa

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